I wondered what the story of launching a business would be if it was documented as it happened, rather than written later after everything got fuzzy and shiny. If you couldn’t construct the story after the fact, would the lessons be the same? Would you see it in print when you’re headed for disaster?
That’s the experiment here while we build and launch WeddingGuest.org
My partners @cubaflowers and @majidburney agreed to contribute their word smithery skills as well as their technological ones—and to finally join Twitter.
We plan to use this blog to publicly shame each other. Hope you enjoy.
🙂 Julie
@weddingseditor
BUILDING IT 